How to go viral

How to go viral

Today on the podcast, I’m in conversation with author and social media influencer Cory Allen, whose popular Instagram quotes you’ve definitely seen.

Cory’s been meditating for a looooong time. And in the past few years, he blew up on Instagram by posting daily mindset quote cards—many of which would come to him during meditation.

In addition to discussing Cory’s music background, we went deep into his strategy for going viral—which has happened so often that Instagram’s engineers reached out to Cory to understand how he was doing it.

I took a ton of notes, and I think you’ll also find our conversation helpful in learning the best practices for getting organic engagement on the socials.

Here’s a snapshot of the topics we discussed:

2:19 - Who is Cory Allen?

7:56 - How Cory navigated his extremely troubled childhood

18:19 - Cory's introduction to spirituality

21:26 - How Cory became a sought-after music producer

28:27 - Cory’s onramp into mindfulness

40:41 - What makes music different from other art forms

52:38 - How to go viral on social media

57:40 - Best practices for posting on social media

59:39 - #1 Social Media Growth Formula Revealed

1:11:54 - How social media algorithms actually work

1:18:36 - The ugly truth about social media

I can’t wait for you to implement these best practices for going viral.

So click here to start at the beginning, or you can watch our full conversation here. 

And as always, thanks for your support.

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You can watch this episode on YouTube.